Manifesto

Our Principles

01. Data is Art

We reject the notion that analysis kills the magic of cinema. Quantitative data highlights the intentionality of the artist. A barcode or a shot distribution graph is not just a chart—it's an abstract fingerprint of the director's vision.

02. Every Frame Matters

In the age of second screens and skimming, we champion deep attention. By breaking a film down to its atomic units—frames and cuts—we honor the labor involved in every split-second decision made in the editing room.

03. Objective Analysis

Critics provide interpretation; we provide observation. Our tools do not judge whether a movie is "good" or "bad." They simply report *what is there*. The interpretation of that data is up to you.